What’s the roadmap to create a company that not only survives its infancy but thrives, changing the world for decades to come?
Nine years before the publication of his epochal bestseller Good to Great, Jim Collins and his mentor, Bill Lazier, answered this question in their bestselling book, Beyond Entrepreneurship.
BE 2.0 is a new and improved version of the book that Jim Collins and Bill Lazier wrote years ago. Pulling together the key concepts across Collins’ thirty years of research into one integrated framework, Collins presents a unified vision of company creation that will fascinate not only Jim’s millions of dedicated readers worldwide, but also introduce a new generation to his remarkable work.
You can read a free excerpt of BE 2.0 here.
Our thanks to BE 2.0 for sponsoring the site this week!